Ethan Stone from USA Today writes: "MLB shortstop Gunnar Henderson, college volleyball outside hitter Harper Murray, and NFL players Kenyon Sadiq and Chase Brown compete in different arenas, but they have one thing in common beneath their feet: VKTRY Carbon-Fiber Insoles. VKTRY is also the Official Insole of UConn Men’s and Women’s Basketball, bringing the same technology to two of college basketball’s most successful programs.
The team at VKTRY did not enter an existing market. They helped shape the performance insole category. Where most insoles on the market lean on a layer of compressible foam and call it shock absorption, VKTRY's design starts with a full-length, carbon fiber baseplate embedded at the base of the insole. The plate does two things conventional foam and plastic insoles are not designed to do: it returns energy on push-off, functioning less like cushioning and more like a spring loaded into the shoe, and it manages impact on landing the same way a shock absorber does in a car, absorbing and storing force rather than simply softening it."
Read more about how VKTRY could be your secret weapon.
